Product Manager, Crypto

eToro is the trading and investing platform that empowers users to invest, share and learn. We were founded in 2007 with the vision of a world where everyone can trade and invest in a simple and transparent way. We have created an investment platform that is built around collaboration and investor education. On our platform, users can view other investors’ portfolios and statistics, and interact with them to exchange ideas, discuss strategies and benefit from shared knowledge. We have over 38 million registered users from 75 countries and our platform is available in 20 languages. We are a fast growing business with over 1,500 employees across 13 offices around the globe, strategically positioned to serve the needs of users. You can find out more about eToro here.

At eToro, we’re shaping the future of crypto investing for 40M+ users worldwide.

We’re looking for an experienced Product Manager to lead key Crypto initiatives across custodial flows, crypto transfers, non-custodial wallets, and core crypto infrastructure.

In this role, you will define strategy, drive execution end-to-end, and build seamless, secure, and scalable crypto experiences together with cross-functional teams.

We’re looking for someone proactive, independent, and adaptable — who thrives in fast-moving environments where technology, regulation, and customer expectations evolve constantly.

Responsibilities

• Drive new crypto business models and scale our crypto products – across Crypto-In/Out, Non-Custodial Wallet, custody, and the underlying infrastructure.
• Define, plan and execute alongside key stakeholders the long-term strategy and roadmap based on KPIs (Crypto-In, Wallet adoption, transfer success rate, time-to-settle) and in alignment with the company’s vision.
• Collaborate closely with cross-functional teams: engineering, design, marketing, data analytics, customer service, operations, legal, and compliance – as well as external vendors (custodians, exchanges, on/off-ramp providers, KYT and on-chain analytics partners).
• Take products from inception to production, ensuring high-quality, timely delivery, monitoring and measuring impact, and acting fast when real customer funds are involved.
• Use AI as a core part of your daily workflow – for spec writing, data exploration, vendor documentation analysis, prototyping, and competitive research. We expect AI fluency as the floor, not the ceiling.
• Conduct data analysis, A/B tests and user research to identify pain points and develop data-driven solutions for our customers.
• Stay updated with the crypto landscape – emerging coins, networks (L1/L2), regulatory shifts (MiCA, Travel Rule, FCA), and competitor moves

• 4+ years of product management experience at leading tech companies (B2C, preferably in crypto, fintech, or regulated brokerage) in the Crypto, Payments, or Wallet space.
• Experience with modern crypto infrastructure: custody (custodial vs. non-custodial, MPC, hot/cold), on/off-ramp providers, blockchain networks (Bitcoin, Ethereum, L2s), wallet flows, KYT/AML processes, and crypto security standards.
• Familiarity with API infrastructure of custodians, exchanges, and blockchain providers to create seamless integration with the eToro domain.
• Strong UX skills and experience with tools like Figma, Miro, etc.
• AI-native by default – Cursor, Claude, ChatGPT, Mixpanel AI, Databricks Genie are part of your daily PM toolkit. You can describe 3-4 AI workflows you’ve built into your craft.
• Proven track record of driving growth and achieving business objectives in a money-moving product.
• Excellent analytical skills and proficiency in data-driven decision-making.
• Strong collaboration and communication skills to work effectively across teams and present in large forums.
• Ability to see the bigger picture, prioritize competing needs, and provide clarity to your team, management, and partners.
• Ability to understand and take ownership of complex processes and business needs and translate them into simple, effective, scalable product solutions.
• Thrives in a fast-paced, dynamic environment, adapting to changing priorities and requirements (in crypto, this is the job).
• Passion for the future of crypto, blockchain, and disruptive financial products.
• Ability to think outside the box and come up with great initiatives.
• Strong learning abilities.