About the company
FXDX is at the forefront of the Web3 revolution, providing innovative solutions in blockchain, decentralized finance (DeFi), NFTs, and cryptocurrency. We are building a team of passionate individuals who believe in the transformative power of decentralization and cutting-edge technology.
The Role
FxDx is seeking a dynamic Web3 PR Specialist with at least 2+ years of experience in the Web3/crypto industry and personal PR. You should be a highly skilled communicator and writer who can craft compelling narratives for both our founder and our Web3 protocols. You thrive in fast-paced environments, are detail-oriented, and have a passion for storytelling within the crypto space.
What You’ll Be Doing
- Writing, editing, and crafting compelling PR content, including press releases, thought leadership articles, blog posts, and social media narratives.
- Developing a strong brand voice and positioning strategy for FxDx across various platforms.
- Managing personal PR for the founder, including media outreach, interviews, and strategic positioning in the Web3 industry.
- Collaborating with marketing, growth, and executive teams to align PR initiatives with company objectives.
- Building and maintaining strong relationships with crypto and tech media outlets, influencers, and key industry stakeholders.
- Monitoring industry trends, competitor PR strategies, and relevant news to identify opportunities for engagement.
- Pitching stories and securing media coverage in top-tier crypto and mainstream publications.
- Helping create narratives that resonate with Web3 communities and the broader public.
What We’re Looking For
- 2+ years of PR experience in Web3, crypto, or blockchain startups.
- Strong writing, editing, and verbal communication skills.
- Proven ability to craft engaging PR content that resonates with diverse audiences.
- Experience in personal PR, including media outreach and executive positioning.
- A strong network of crypto journalists, media outlets, and influencers.
- Entrepreneurial mindset with the ability to adapt to fast-moving environments.
- Familiarity with social media strategies, Twitter/X, LinkedIn, and other digital channels.
- Ability to work independently while collaborating effectively with a marketing team.
