Grayscale is the largest digital asset-focused investment platform in the world by AUM and offers the broadest selection of digital asset investment products in the U.S. based on number of products.
Our platform spans the full spectrum of institutional-grade solutions—from single-asset exposures to diversified and thematic strategies—with a goal of providing every investor with access to the hyper-expanding digital asset universe. Our firm offers a rare combination of decades of traditional finance work experience and digital asset leadership that brings an institutional mindset to the maturing digital asset industry. This convergence of capabilities positions us to deliver investment solutions and client experiences that are both institutionally robust and technologically advanced, which we believe offers a competitive edge that is difficult to replicate.
We’re proud of our deep crypto expertise and work closely with individual and institutional investors as they explore this asset class as part of their portfolio allocation.
Position Summary:
Grayscale is seeking a strategic and execution‑focused Vice President, Product Marketing to own go-to-market positioning and enablement for our product suite. Reporting to the Chief Marketing Officer, you’ll drive the narrative and market adoption of our offerings through standout messaging, integrated campaigns, and sales‑facing content. As the category leader, our product roadmap requires nuanced storytelling and deep coordination across regulatory, investment, and commercial teams. This role ensures every launch and campaign is data-driven, customer-centric, and commercially impactful.
Responsibilities:
Prior Experience/Requirements:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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