Social Media Manager

Your Role

As Social Media Manager at Sentient, you will own how we show up online. From X to LinkedIn (and new platforms we’ll experiment with), you’ll translate our product vision into sharp, engaging content that resonates with the crypto community. This is a hands-on role where you’ll draft posts, create scrappy visuals, track trends, and make sure Sentient is present in the conversations that matter.

Your Responsibilities

• Lead Sentient’s presence on X and LinkedIn: from drafting and scheduling posts to shaping narrative strategy.

• Translate product updates and roadmap milestones into content that educates, engages, and excites our audience.

• Stay deeply plugged into crypto narratives, spot trends early and find natural, authentic ways for Sentient to join the conversation.

• Create and source visuals to complement posts (memes, GIFs, short videos), either yourself or in coordination with design partners.

• Write occasional blog posts and longer-form content to support product launches and announcements.

• Establish a consistent, credible, and engaging voice across channels, while experimenting with new platforms (Farcaster, TikTok, AI-native formats, UGC campaigns).

• Track performance, analyze what works, and iterate based on data to grow reach and engagement.

What You’ll Need

• Crypto-native: you live on X/crypto Twitter, understand how narratives move, and can anticipate what will land.

• Excellent copywriting skills, able to shift between sharp, approachable, and witty without losing credibility.

• Demonstrated experience managing and growing X and LinkedIn accounts (bonus if you’ve built a crypto account from scratch).

• Comfort working with creative assets: making memes, simple visuals, GIFs, or coordinating with agencies/freelancers for content support.

• A mix of strategic awareness (brand voice, campaign timing) and day-to-day execution (posting, engaging, iterating).

• Data-driven instincts: you know how to measure impact, not just post for vibes.

• Bonus: experience in DeFi, L1/L2 ecosystems, AI-driven projects, or KOL/influencer collaborations.