Sales & BD Representative

🌱 Cede Labs

Cede Labs is a promising 6-person startup backed by GSR and Ledger building CEX (e.g., Binance, Coinbase,…) asset management tools for both the institutional and consumer market. The team has been accumulating more than 3 years of expertise on CEX connectivity.

Today, Cede Labs offers two main products:

Cede Hub: a solution for token issuers listed on CEX, to generate organic off-chain trading volume through competitions on hub.cede.store, where we reward users on-chain for off-chain actions.

Metrics: went from 0 to 70k€ MRR in 3 months.

Key interlocutors: Token issuers, market makers, CEX and traders.

Cede SDK: a CEX connectivity solution that accelerates integration for crypto custody solutions with exchange platforms.

Metrics: 4 clients secured over the last 4 months after recent pivot (350k€ ARR) and ~400k€ ARR expected to be closed before 2025.

Key interlocutors: Crypto custody solutions and their clients: hedge funds, prime brokers, market makers, stablecoins, OEMS,…

More details on what’s to come here: Product Roadmap

N.B: You will be working exclusively on the Cede Hub / Off-chain Organic Volume for Token Issuers product, at least at the beginning.

Join a startup that has just found its PMF. As we’re at early stages, your ideas and initiatives will play a vital role in our growth strategy.

We are looking ASAP for our next A players to help Cede Labs go to the next level.

👷‍♀️ Position

📍 Location:

Paris (Station F) or full remote (we’re open to any timezone) 🌍

→ 🛠 Mission & Responsibilities ←

Mission

Reach:

Identify and engage potential acquisition funnels (Market Makers, Launchpads, VCs, CEX listing managers, Marketing companies,…) and clients (token issuers)

Establish outbound and inbound strategies depending on targeted personas

Build relationships with stakeholders (networking conferences, irl meetings,…)

Nurturing:

Develop and maintain acquisition funnels for new inbound introductions

Understand and address client pain points and showcase our solution through case studies/testimonials

Develop our internal understanding of the market (ex: refine our client personas, wash trading case studies, CEX listing required KPIs, CEX delisting KPIs, …)

Closing:

Lead pricing discussions with prospects and tailor proposals to meet client needs

Work with our legal/operational team to draft contracts and initiate signing

Ensure we receive initial rewards and payments

Post-closing:

Ensure the token issuer is satisfied with the launched campaign by gathering honest feedback. Act promptly to resolve any issues or concerns raised by the client.

Monitor liquidity performance on the exchange’s order books and ensure campaign goals are met.

Investigate underperforming campaigns by engaging power users and coordinating with market makers to adjust spreads and liquidity.

Prepare for new trading campaigns by:

Collaborating on social media posts and promotional activities.

Setting up trading rules and providing ongoing support for the partner’s social strategy.

Provide regular updates and reporting to clients on campaign results.

Community engagement with our traders userbase (daily interactions, feedback loop,…)

Outcomes

We are looking for a passionate and hungry sales/biz dev to help us:

Solidify relationships with our acquisition funnels and expand our sales pipeline

Enhance our sales conversion rate

Boost our MRR

Grow our number of traders/participants

→ ✨ Requirements ←

Web3 Knowledge: A foundational understanding of Web3 concepts, including market makers (MM), CEX-DEX relationships, and token issuers’ needs. Candidates should be able to grasp these concepts quickly, even if not deeply experienced.

Sales Experience: Proven track record in sales, that will particularly help in managing and closing multi-week campaigns (3-4 weeks) that lead to recurring revenue (MRR/ARR) with Cede Labs.

Language Proficiency: Fluency in English is essential, written and verbal communication skills.

Personality Traits:

Energetic, approachable, and charismatic on calls. Must know how to sell themselves before selling the product. Building strong rapport with clients is key to securing deals and fostering long-term relationships.

Direct and persuasive, with the ability to guide clients toward solutions that align with their needs, even if the client is initially hesitant.

Hungry, competitive, willingness to be the best and push your KPIs and the company’s KPIs to the top

Availability and Organization:

Willingness to work weekends during campaigns to accommodate client needs, such as adjusting goals, updating campaign parameters, or managing CEX integrations.

Highly organized, capable of managing multiple campaigns, scheduling calls, documenting interactions in CRM tools, and ensuring no delays in communication.

→ ☺️ Nice to have ←

Advanced Web3 Knowledge: Deeper expertise in finance-related Web3 topics, including the operations of market makers and token dynamics.

Partnership Development Experience: Background in building partnerships with key Web3 stakeholders like market makers, launchpads, or exchanges.

Multilingual Abilities: Fluency in additional languages to cater to a global client base.

CRM Expertise: Familiarity with CRM tools and systems to efficiently manage sales pipelines and client relationships.

Event Participation: Experience in representing companies at industry events, panels, or hackathons to promote products and network with potential partners.

→ 📝 Recruitment process ←

First interview to get acquainted, learn about your background, and see if our values align

Second interview to discuss practical exercises, to evaluate your understanding of our product and GTM, and your Web3 knowledge.

Final interview to give you feedback, introduce our work method, and answer your questions

😎 Why Join Us?

Grab the opportunity to work with us and to discover the atmosphere of a promising, dynamic startup that grows and delivers quickly.

An entrepreneurial environment that pushes you to excel: at Cede Labs, every voice matters, every idea is valued, everyone is encouraged to learn, share, and grow, and we move forward together.

A highly attractive compensation package with substantial variable and commission-based earnings, directly tied to the revenue you generate through trading campaigns. Your performance will have a clear and direct impact on your remuneration, with the potential for exponential growth given the product’s rapid success and the revenue increase we’ve sustained over the past two months.

Engage directly with top-tier professionals in the Web3 space, including CEOs of top 100 market cap token issuers, leading market makers, and listing team managers from the best CEXs in the industry.

Attendance in web3 events/meetups (we recently attended to Berlin, Singapore, Bangkok, Istanbul, Denver, among a few others!) ⇒ as part of our Sales / BD team, you’ll travel the world to close new clients, catch-up with current clients and partners, and nurtur all our network.

Geographic freedom with an office at Station F (Paris): work from anywhere in Europe with the full flexibility of remote work, or join us at the heart of innovation in the world’s largest startup incubator.

International Network: Expand your connections by collaborating with top experts and partners worldwide, building on the diversity of five nationalities already represented within the company.

Team building every quarters alongside weekly gaming sessions.

Join an exciting journey where your ideas and work will have a direct impact, and every day offers an opportunity to learn and contribute to an ambitious project.

📩 Contact-us

Contact our team on Linkedin or Telegram

Sales & BD Representative

Sales & BD Representative

🌱 Cede Labs

👷‍♀️ Position

📍 Location:

→ 🛠 Mission & Responsibilities ←

Mission

Outcomes

→ ✨ Requirements ←

→ ☺️ Nice to have ←

→ 📝 Recruitment process ←

😎 Why Join Us?

📩 Contact-us

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