Product Growth Manager

eToro is the trading and investing platform that empowers users to invest, share and learn. We were founded in 2007 with the vision of a world where everyone can trade and invest in a simple and transparent way. We have created an investment platform that is built around collaboration and investor education. On our platform, users can view other investors’ portfolios and statistics, and interact with them to exchange ideas, discuss strategies and benefit from shared knowledge. We have over 38 million registered users from 75 countries and our platform is available in 20 languages. We are a fast growing business with over 1,500 employees across 13 offices around the globe, strategically positioned to serve the needs of users. You can find out more about eToro here.

We are looking for a passionate and results-driven Product Growth Manager to join our product צanagement team and play a key role in accelerating our growth through product-led strategies.

In this role, you will leverage Product-Led Growth (PLG) principles to lead our product user acquisition efforts. If you’re driven by impact, passionate about understanding users, and thrive at the intersection of data-driven analysis and creative problem-solving—we’d love to hear from you!

Responsibilities:

• Drive meaningful impact—everything else is a tool to get there.
• Lead end-to-end strategic growth initiatives with a primary focus on acquiring new investors to expand eToro’s user base.
• Collaborate closely with marketing dept. and other product teams to acquire new investors.
• Develop deep expertise in your domain: user behavior, quantitative data, market trends, and competitors.
• Conduct continuous discovery to identify the biggest opportunities.
• Formulate hypotheses and MVPs based on discovery insights.
• Design and run A/B tests to validate or refine your hypotheses.
• Analyze performance, extract learnings, and iterate to improve results.
• Work with the product analytics team to track key metrics and performance indicators.
• Lead a cross-functional squad to execute growth initiatives.

• 5+ years of experience in product management at a leading tech company.
• 3+ years of experience in B2C product management (or B2C-like companies) (must-have).
• Familiarity with marketing acquisition strategies and especially performance marketing.
• Strong UX understanding and deep user empathy.
• Proficiency in data-driven decision-making and analytical skills.
• Solid understanding of product growth theory and methodologies.
• Proven track record of driving growth and achieving business objectives through product-led strategies.