Silo Finance is a decentralized, non-custodial lending protocol building the next evolution of onchain credit markets. With Silo v3 launching in Q1 2026, were introducing a new approach to lending that fundamentally rethinks how risk, capital efficiency, and market design work in DeFi.
This next version is a major step forward for the protocol and the broader DeFi ecosystem. Were entering a phase where clear positioning, strong execution, and sharp communication matter more than ever—and thats where this role comes in.
Were looking for a hands-on Marketing Manager to help shape how Silo v3 is introduced to the market and to play a key role in growing it.
As Marketing Manager, you will be responsible for planning, executing, and optimizing all marketing activities at Silo Finance. Youll operate across paid and organic channels, manage social presence, support a constant stream of launches, and drive measurable growth across the EVM DeFi ecosystem.
This role is ideal for someone who thrives in fast-moving crypto environments and is comfortable owning outcomes.
Marketing Operations
Own and execute the full marketing roadmap, from planning to delivery
Manage day-to-day marketing operations across campaigns, launches, and ongoing initiatives
Coordinate with BD and growth to align marketing with protocol updates and releases
Track performance metrics, analyze results, and iterate quickly
Campaign Execution
Plan and run paid and organic campaigns across relevant crypto channels
Experiment with growth loops, partnerships, and ecosystem campaigns
Oversee content distribution across multiple platforms
Social Media & Community Presence
Own all social media channels (X/Twitter, Discord, Telegram, etc.)
Communicate brand positioning, protocol updates, and tactical campaigns clearly and consistently
Drive engagement through threads, announcements, campaigns, and collaborations
Ensure messaging resonates with DeFi-native users and reflects market context
Brand & Positioning
Maintain a clear and consistent brand voice across all channels
Translate complex DeFi concepts into understandable, compelling narratives
Support reputation management and thought leadership in the DeFi space
Proven experience running hands-on marketing operations (crypto, Web3, or high-growth tech preferred)
Strong experience managing paid and organic marketing campaigns
Deep understanding of social media marketing, especially X/Twitter
DeFi experience is a major plus
Active DeFi user (you use protocols, wallets, onchain tools)
Fluent in English (written and spoken)
Comfortable working independently and owning execution
Based in or aligned with EU or North American time zones
Previous experience marketing DeFi protocols, infrastructure, or onchain products
Familiarity with analytics tools
Experience working with remote-first teams
High ownership and autonomy
Work directly on a core DeFi protocol with real users and real capital
Remote-first environment
Competitive compensation (base + token allocation)
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