MISSION
The purpose of this role is to own the end-to-end publishing function for YGG Play’s third-party game portfolio. The Head of Third-Party Publishing will be responsible for defining the portfolio strategy, managing the full P&L, driving commercial success for partner studios, and strategically integrating ecosystem value, utility, and retention mechanisms into all publishing activities. This role requires decision-making to build and scale the future of YGG as a Web3 publisher.
OUTCOMES
Within the first 3 months (Establishment & Velocity):
- Strategic Audit & Roadmap: Deliver a comprehensive strategy document outlining the optimal portfolio mix, target acquisition criteria, and a prioritized 12-month publishing roadmap.
- Deal Flow Activation: Successfully close 2 new high-potential third-party game publishing deals, establishing strong foundational relationships with studio leadership.
- Operational Readiness: Take full ownership of all in-flight publishing projects, identifying and resolving any immediate blockers in the development-to-launch pipeline.
Within the first 6 months (P&L & Integration):
- P&L Ownership: Achieve all budgeted revenue and profitability targets for the managed third-party portfolio.
- Monetization Optimization: Implement and track concrete monetization strategies across at least 3 post-launch titles, demonstrating measurable increases in key metrics (e.g., ARPDAU, retention).
- Ecosystem Utility: Design and begin execution of a plan to better utilize core platform and user-driven mechanisms within publishing contracts and player engagement models, driving measurable increases in long-term player retention and ecosystem value.
Within the first 12 months (Scaling & Leadership):
- Process Scalability: Create and enforce standardized, repeatable publishing processes that enable the team to efficiently manage a portfolio of 10+ active titles annually.
- Team Development: Lead a small, high-performing publishing team.
- Market Leadership: Establish YGG Play as a top-tier publishing partner within the Web3 gaming ecosystem, evidenced by inbound deal quality and successful launch case studies.
COMPETENCIES
Executive Experience & Domain Knowledge
- 10+ years of progressive experience in the gaming industry, with significant experience in AAA or high-growth mobile/web publishing at a Director or VP level.
- P&L and Budget Management: Proven experience owning and managing the full profit and loss statement for a business unit or product line.
- Monetization Mastery: Deep expertise in free-to-play (F2P) monetization mechanics, tokenomics, live operations, and optimizing product performance based on data.
- Web3 Native: Strong understanding of blockchain infrastructure, NFT utility, community-owned economies, and the competitive landscape of decentralized gaming.
Strategic Execution & Leadership
- Visionary Decision-Maker: Able to move beyond management tasks to set long-term strategy, allocate resources effectively, and make high-stakes portfolio decisions.
- Founder’s Mentality: Operates with extreme ownership, identifying complex, ambiguous problems and building the solution from the ground up, requiring minimal direction.
- Relationship Management: Exceptional skills in negotiating and maintaining executive-level relationships with third-party studio founders, C-level counterparts, and internal stakeholders.
- Risk & Opportunity Assessment: Highly proficient in evaluating games, analyzing market opportunities, and assessing the commercial and technical risks of partnership deals.
Collaboration & Communication
- Cross-Functional Executive: Proven ability to collaborate effectively with leadership peers across Marketing, Engineering, Data, and Legal functions to align publishing goals with overall company objectives.
- Clear & Compelling Storyteller: Exceptional verbal and written communication skills necessary to pitch YGG to potential partners, present strategic updates to the Board, and guide internal teams.
- Asynchronous Workflow: Highly effective in managing a global, remote team and communicating complex ideas clearly across time zones and asynchronous platforms.
ABOUT THIS POSITION
This is a fully remote position open to candidates worldwide. We are seeking someone who can operate autonomously and drive significant business impact.
- Must be willing to travel multiple times per year for team meetings, industry conferences, and partner visits.
- Flexible working hours with consideration for different time zones.
