About The Role
Axis is looking for a highly creative and strategic Design Lead / Art Director to lead and elevate our brand visual identity across all digital and physical touchpoints. This role combines brand leadership, product design collaboration, and team management to ensure a strong, consistent, and scalable visual experience across marketing, product, retail, and on-ground experiences.
The ideal candidate has a strong background in branding and digital design, with experience working in fast-paced startups, fintechs, or app-based products.
Key Responsibilities
- Lead and manage the design team, providing direction, feedback, and mentorship.
- Contribute to building and evolving Axis brand identity across all digital and physical touchpoints.
- Ensure branding consistency across social media, campaigns, product visuals, retail branding, events, activations, and all customer-facing materials.
- Collaborate closely with the marketing team to create impactful campaigns, social media content, offline branding materials, and creative concepts.
- Support the product team with app-related designs, UI visual assets, and user experience enhancements.
- Build and maintain a scalable illustration system and visual design language for the app and brand ecosystem.
- Lead the creative direction for on-ground activations, booths, branch branding, merchandising, and event visuals.
- Oversee print production and ensure quality execution of physical branding materials.
- Work cross-functionally with product, marketing, business, and management teams to deliver high-quality creative solutions.
- Maintain high creative standards while balancing speed, scalability, and business objectives.
- Stay updated with design trends, fintech experiences, and emerging creative technologies.
Requirements
- 8+ years of experience in graphic design, art direction, or creative leadership roles.
- Previous experience in fintech, startups, tech companies, or app-based products is highly preferred.
- Strong branding and visual identity experience.
- Experience supporting digital products or mobile applications with design assets and visual systems.
- Ability to build cohesive illustration styles and scalable design systems.
- Proven experience leading or mentoring designers.
- Strong understanding of marketing communication and digital campaigns.
- Experience working on offline branding, events, activations, and retail branding.
- Advanced skills in Adobe Creative Suite, Figma, and modern design tools.
- Strong attention to detail, creativity, and visual storytelling skills.
- Ability to manage multiple projects in a fast-paced scale-up environment.
- Familiarity with AI-powered creative and design tools, with the ability and curiosity to continuously learn and adopt emerging technologies.
Nice To Have
- Experience in fintech or financial services.
- Motion graphics or animation experience.
- Understanding of UI/UX principles.
- Experience working in agile product environments.
Perks of working @ Axis
- Hybrid working conditions.
- Medical Insurance for You and your family.
- Life Insurance.
- Greek Campus gym subscription.
- Marriage leave policy.
- Very competitive leave policy including extended Maternity and Paternity leaves.
